Sim Leisure Group is the franchisee of KidZania in Singapore and Malaysia, operating the indoor theme park which combines entertainment and education through realistic role-play.
KidZania is an interactive city made for children ages 1-14 that combines inspiration, fun and learning through realistic role-play. Kids can independently explore a scaled indoor city with more than 60 exciting careers that they can try.
Fueled by a child’s natural desire to create, explore and collaborate, KidZania is equal parts entertainment and learning, making it one of the most progressive family entertainment concepts in the world today.
Through ultra realistic role-play, children learn about different careers, the inner-workings of a city and the concept of managing money. Each experience is designed to empower kids, giving them the confidence to be their best selves, and inspiration to be great global citizens.